詹晶,李荣元①.系统协同视角下湘南农产品“走出去”的思考[J].,2014,15(5):52-56
系统协同视角下湘南农产品“走出去”的思考
Thinking on Going-out of Xiangnan Agricultural Products with a View of System Coordination
投稿时间:2014-08-19  
DOI:
中文关键词:  农产品  走出去  系统协同
English Keywords:agricultural product  going out  system coordination
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作者单位
詹晶,李荣元① 南华大学 经济管理学院,湖南 衡阳 421001 
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中文摘要:
      基于农产品“走出去”系统协同的理论机理,文章阐述了目前湘南农产品“走出去”系统协同发展的现实基础,并指出了农业投入不足、产品品牌美誉度不高、农产品加工企业无序发展、利益协调机制缺乏等是湘南农产品进一步顺畅“走出去”的制约因素。最后,从资源整合、品牌建设、金融服务、协调机制等方面提出了对策建议。
English Summary:
      Based on the theoretical analysis of system coordination of agricultural products going-out, Xiangnan realistic foundation of agricultural products going-out has been discussed. Some negative obstalcles that will restrict the speed of Xiangnan agricultural products going-out have been pointed out, such as inadequate investment in agriculture, low brand reputation of products, disorderly development of processing enterprises and the lack of interest coordination mechanism. In view of this, some measures should be taken in order to improve this situation from the perspectives of resource integration, brand construction, financial services and coordination mechanism.
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